Age of Learning

Equipping journalists with storytelling assets

I designed the end-to-end user experience, from the site architecture and asset library to search, download, and responsive layouts, ensuring that journalists could easily access what they needed on deadline. The design emphasized clarity, trust, and professionalism, supporting both brand consistency and PR agility.

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Results

Following launch, inbound press requests increased by 20%, and SEO referral traffic from media sites rose over 25%, contributing to record subscription growth for ABCmouse’s core product line.

The new site made it simple for top-tier outlets like Parents Magazine and Family Circle to feature the brand, amplifying Age of Learning’s visibility and credibility across the education and parenting space.

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